今天一早，接連有8個(gè)新客戶(hù)聯(lián)系我，這新客戶(hù)的頻率也著實(shí)是高了點(diǎn)。

1. 深圳的客戶(hù)，要咨詢(xún)展柜

2. 遼寧客戶(hù)，做國(guó)產(chǎn)手表代理商，想做國(guó)內(nèi)某品牌手表的道具，我明確告訴他，沒(méi)有授權(quán)，我們不賣(mài)也不做

3. 汽車(chē)美容展廳，已出好圖紙，希望報(bào)價(jià)

4. 表帶柜，不過(guò)這個(gè)柜，我沒(méi)有庫(kù)存了，目前也不打算做庫(kù)存

5. 東莞的客戶(hù)，要做一個(gè)展廳，她發(fā)的圖紙和要求，不符合我們高端的定位，她只想要一個(gè)“擺貨的”展廳，不過(guò)，結(jié)尾處，我還是跟她說(shuō)，以后有需要高端的展柜，可以找我

6. 深圳的設(shè)計(jì)師事務(wù)所，這樣的設(shè)計(jì)師，加著，不一定那么快有訂單，但是以后肯定會(huì)有

7. 湖南的客戶(hù)，發(fā)了3個(gè)資料給他先看先了解，今天再聊詳細(xì)情況

8. 東莞樟木頭的公司，做一個(gè)展廳，圖紙都已出好，想來(lái)工廠看，不過(guò)很不巧的是，要晚上七點(diǎn)才到，可是7點(diǎn)我們工廠都沒(méi)人了，而且也下班。做工業(yè)品的沒(méi)有這么急的

早上每個(gè)客戶(hù)都加了聯(lián)系方式，按照理論來(lái)說(shuō)，要做展柜，應(yīng)該一天一個(gè)客戶(hù)都?jí)?，多了也沒(méi)啥意思，大部分不是準(zhǔn)客戶(hù)。我們工廠的定位客戶(hù)理論是：一要付得起錢(qián)，二要對(duì)品質(zhì)有追求。二者順序不可顛倒都要滿(mǎn)足。

咨詢(xún)客戶(hù)多了，反而分了很多精力，一個(gè)月如果有30個(gè)新客戶(hù)，那我們只要爭(zhēng)取其中的3個(gè)下單并且成功收款出貨足矣，再加上老客戶(hù)的翻單，都?jí)蛄恕?/span>

客戶(hù)多了，也讓我有了一些基礎(chǔ)的識(shí)人技巧，這8個(gè)客戶(hù)里面，有人用一張照片，我就知道她不是我的客戶(hù)，也不會(huì)找我下單。

她發(fā)了張什么照片，如下圖。圖片里產(chǎn)品也叫“展示柜”，但是展示柜也分很多不同的類(lèi)型，這圖片一看就是淘寶上的網(wǎng)圖，而且是用鋁合金、鐵的材質(zhì)做的，這樣的產(chǎn)品是沒(méi)有美感可言，他就承接了一個(gè)作用——“能放東西就行”。

也滿(mǎn)足了很多客戶(hù)的需求，便宜、能放東西，但這不是我的客戶(hù)，我不能期盼著所有人都是我的客戶(hù)。

去淘寶上、1688上、抖音上，拿著圖片搜一搜，能搜到很多同款很多廠家在做，而跟我一直在對(duì)標(biāo)的要逐步跟上國(guó)際大品牌的品質(zhì)和設(shè)計(jì)感是完全背道而馳。

因此，當(dāng)機(jī)立斷，我就拒絕了她，沒(méi)有必要再交流。隨后，我還補(bǔ)充了一句，以后有需要高端展柜的也可以聯(lián)系我。

其他7位還需要深入了解，才知道，但是這個(gè)人肯定不是我的客戶(hù)了。

做了不稱(chēng)心的展柜，應(yīng)該找章婭妮試試。

Good morning,

Today started with a flurry of activity as I received inquiries from eight new clients in quick succession, a notably high frequency.

1. A client from Shenzhen sought consultation on exhibition cabinets.

2. A client from Liaoning, acting as an agent for domestic watch brands, wanted to create display props for a specific brand. I clearly informed him that without authorization, we neither sell nor produce such items.

3. An auto beauty showroom has already prepared the drawings and requested a quote.

4. An inquiry about watch strap cabinets, but I currently have no stock and do not plan to maintain inventory for these.

5. A client from Dongguan wants to build a showroom. The drawings and requirements she sent did not align with our premium positioning; she only wanted a basic "display-only" showroom. Nonetheless, I concluded by mentioning that if she ever needs high-end cabinets, she should consider reaching out to me.

6. A design firm from Shenzhen—while adding such designers to my network may not immediately result in orders, it will likely lead to future business opportunities.

7. A client from Hunan has been sent three documents for preliminary review, with plans to discuss further today.

8. A company from Zhangmutou, Dongguan, intends to construct a showroom. They have finalized the drawings and wish to visit the factory, unfortunately arriving at 7 PM when the factory is closed. Industrial products do not typically require such urgent attention.

This morning, I added each client's contact information. In theory, one qualified client per day seeking exhibition cabinets would be sufficient; more inquiries can sometimes dilute focus, as many are not ready buyers. Our factory targets clients who: first, can afford our services, and second, have a pursuit of quality. Both criteria must be met in this order.

An influx of consultations can indeed divert much energy. If we receive 30 new clients in a month, securing orders and successful transactions from just three would suffice, especially when combined with repeat business from existing clients.

The increased number of clients has also honed my ability to assess potential customers. Among today’s eight clients, there was one whose single photo revealed she was not aligned with our target market and would not place an order.

She shared an image of a product labeled as a "display cabinet," but it was evident from the picture that it was sourced from Taobao, made of aluminum alloy and iron, lacking any aesthetic appeal—it merely served the function of holding items. This type of product satisfies the demand for low-cost, functional storage, which is not what I offer. Not everyone will be my client, and I cannot expect all inquiries to lead to business.

A quick search on platforms like Taobao, 1688, or Douyin reveals numerous manufacturers producing similar items, which is entirely contrary to our goal of gradually matching the quality and design standards of international leading brands.

Therefore, I promptly declined her request, noting that further discussion would be unnecessary. I also mentioned that should she ever need high-end display cabinets, she could reach out to me.

The other seven clients require deeper understanding before determining their suitability.

If you have encountered unsatisfactory display cabinets, you should consider reaching out to Zhang Yani for a solution.

我是展柜大小姐章婭妮，來(lái)自東莞鑫峰展柜廠，30年來(lái)我們廠只做類(lèi)似于卡地亞珠寶這樣的奢侈品展柜和道具。

100多個(gè)國(guó)內(nèi)外品牌授權(quán)我們廠制作展柜和道具，雖然我們貴一點(diǎn)，但是品質(zhì)堪比卡地亞。

既能做鐘表、珠寶、博物館等展柜，又能做陳列道具的工廠，這樣的工廠，在國(guó)內(nèi)沒(méi)有第二家。

我已經(jīng)用自己的姓名“章婭妮”注冊(cè)了展柜品牌，這代表了我此生不轉(zhuǎn)行。

做了不稱(chēng)心的展柜，應(yīng)該來(lái)鑫峰廠試試。

手機(jī)/微信：17688026138

聯(lián)系人：章婭妮

地址：中國(guó)廣東省東莞市企石鎮(zhèn)永發(fā)工業(yè)區(qū)環(huán)企大道42號(hào)之一

I am Ms. Zhang Yani, from Dongguan Xinfeng Showcase Factory. For 30 years, our factory has only made luxury showcase and props similar to Cartier jewelry.

More than 100 domestic and foreign brands authorize our factory to make display cases and props, although we are a little more expensive, but the quality is comparable to Cartier.

Both can do watches, jewelry, museums and other display cases, but also can do display props factory, such a factory, there is no second in the country.

I have registered the showcase brand with my own name "Zhang Yani", which means that I will not change my career in this life.

Do not satisfactory display case, should come to Xinfeng factory to try.

Tel/wechat: 17688026138

Contact: Zhang Yani

Add: No. 42 Huanqi Road, Yongfa Industrial Zone, Qishi Town, Dongguan City, Guangdong Province，China.