歡迎來到東莞市鑫峰工程設(shè)計(jì)有限公司!
全國咨詢熱線:17688026138
昨天是8月份的第一天,一大早合作第三次的老客戶就轉(zhuǎn)來了50%定金+押金,到賬消息發(fā)到群里,幸福來的這么突然!
這次下單的是一批珠寶烤漆包裝盒,老客戶之所以可以連續(xù)下單,是因?yàn)閷?duì)你產(chǎn)品質(zhì)量的認(rèn)可,也是對(duì)你人品認(rèn)可后的動(dòng)作,這種來之不易的幸福,我稱他為“蜜糖型幸?!?。
回顧上個(gè)月,光是同一個(gè)客戶就分別下了3筆訂單,總下單11個(gè)訂單,最近這幾個(gè)月,運(yùn)氣特別好,訂單不少,好幾個(gè)還是大品牌客戶,大家都覺得做制造業(yè)要賒賬要低價(jià),但是我們廠不是這樣的,成立30年靠降低價(jià)格來搶客戶的年代已經(jīng)過去了。
接下去的30年,我要誠心誠意做好展柜和陳列道具的生意,辦廠以來一直遵循三不原則:不做賒賬生意、不做比價(jià)生意,不做窮人生意。鑫峰展柜廠要逐步對(duì)標(biāo)大品牌展柜、陳列道具的品質(zhì)與設(shè)計(jì)感,夯實(shí)百強(qiáng)品牌的供應(yīng)商地位。
這位珠寶客戶就是“大鯨客戶”,不僅采購量大,也不討價(jià)還價(jià),付款還很爽快,不過我們的準(zhǔn)客戶都是有錢付款快并且對(duì)品質(zhì)要求極高的,二者不可顛倒;大鯨客戶,在行業(yè)內(nèi)知名度高,會(huì)帶來一群好客戶,如此反復(fù)下去,我們鑫峰展柜廠的品質(zhì)會(huì)越做越好,我的愿景就是讓客戶有奢侈品品牌的展示效果和高性價(jià)比。
這批珠寶包裝盒是第一次制作,樣板就反復(fù)做了2遍,在研發(fā)樣板上花了不少心思,好在我們的客戶是全力支持我的,她經(jīng)常跟我說:
“章小姐,你樣板要根據(jù)圖紙保質(zhì)保量的完成啊,一定要效果好,樣板當(dāng)中要是還有什么需要開模、額外采購產(chǎn)生的費(fèi)用,你再報(bào)給我們公司,我們會(huì)付這些費(fèi)用的”
這按照網(wǎng)絡(luò)說法,真是什么神仙客戶??!打樣不僅已經(jīng)付了樣板費(fèi),還擔(dān)心樣板中會(huì)產(chǎn)生什么額外的費(fèi)用給我們帶來困擾,太多例子許多廠家因?yàn)榻?jīng)費(fèi)的關(guān)系而偷工減料的制作,最終等了大半個(gè)月樣品還是達(dá)不到客戶的效果,價(jià)格是便宜,滿足不了需求,一樣白搭,浪費(fèi)了時(shí)間浪費(fèi)了金錢。
我們收了客戶的樣板費(fèi),前期客戶會(huì)和我們工程、設(shè)計(jì),多方討論,光是材質(zhì)就確認(rèn)了6遍,始終有色差,最終我們還是決定自己定制了這種材質(zhì),定制有起訂量,可能是用一半,浪費(fèi)了一半,哪怕別的工廠想仿,這一時(shí)半會(huì)還仿不出來,整了點(diǎn)不為人知的東西出來。
這都是客戶給的底氣,她和我們的制作想法不謀而合,便宜的東西除了便宜一身毛病,貴的產(chǎn)品除了貴沒有毛病,為了好產(chǎn)品,常常是不計(jì)成本的去制作。大中國有5億中產(chǎn),有太多消費(fèi)的起奢侈品珠寶的準(zhǔn)客戶,所以不論是從珠寶的包裝,珠寶展柜,珠寶道具,都一定是要非常精致、別出心裁的,我們廠家也要有匠人精神。
別人做不好的道具和展柜,歡迎來到我們鑫峰廠試試。
Yesterday was the first day of August, and early in the morning, an old customer who has placed orders with us three times already transferred 50% deposit plus a deposit. The confirmation of the transaction was shared in the group chat, and happiness came so suddenly!
This order was for a batch of jewelry lacquer packaging boxes. The reason why this returning customer continues to place orders is due to their satisfaction with the quality of our products and their trust in us. This kind of hard-won happiness, I call it "honeypot happiness."
Reflecting on the previous month, this single customer placed three separate orders, totaling eleven orders. Recently, luck has been on our side with a steady stream of orders, including several from big-name brands. Many people think that in manufacturing, you have to extend credit and offer low prices, but our factory operates differently. The era of relying on price cuts to attract customers after thirty years of operation is over.
For the next thirty years, I intend to sincerely focus on the business of display cabinets and exhibition props, adhering to the three no's policy: no credit sales, no price comparisons, and no business with those who cannot afford our services. XinFeng Display Cabinets aims to align itself with the quality and design sensibilities of major brands, reinforcing our position among the top suppliers.
This jewelry customer is a "whale customer," placing substantial orders without haggling over prices and paying promptly. Our prospective clients are those who can pay quickly and demand high quality; these two aspects cannot be reversed. Whale customers, renowned within the industry, bring in more good clients, and this cycle helps improve the quality of our products at XinFeng Display Cabinets. My vision is to provide clients with a luxury brand display effect and high cost-effectiveness.
This is the first time we are producing these jewelry packaging boxes, and we have iterated the prototypes twice, putting considerable effort into their development. Fortunately, our client supports us wholeheartedly, often saying:
"Ms. Zhang, please ensure that the prototypes are completed according to the drawings with high quality. If there are any additional costs incurred during the prototyping process, such as mold opening or extra purchases, please inform our company, and we will cover those expenses."
In internet parlance, this is truly a dream client! Not only have they already paid the prototype fees, but they are also concerned about any potential extra costs that might arise, which could cause us trouble. Too many examples exist of manufacturers cutting corners due to budget constraints, resulting in samples that fail to meet customer expectations after waiting for half a month. Although cheaper, they do not satisfy the needs, thus wasting time and money.
After collecting the prototype fees from the client, we engaged in extensive discussions with our engineering and design teams. We confirmed the materials six times but still encountered color discrepancies. Ultimately, we decided to custom-make the material ourselves. Custom materials have minimum order quantities, and we might end up using only half while the rest goes to waste. Even if other factories wanted to imitate us, they couldn’t replicate it in the short term, adding a unique element to our product.
This confidence stems from our client's support. Their thinking aligns perfectly with ours: cheap products tend to be problematic except for their low price, whereas high-quality products have no issues apart from their cost. For excellent products, we often spare no expense in their creation. With 500 million middle-class consumers in China, there are plenty of potential customers who can afford luxury jewelry. Therefore, whether it’s jewelry packaging, display cabinets, or props, they must be exquisitely crafted and innovative. Our factory must also embrace the spirit of craftsmanship.
我是展柜大小姐章婭妮,來自東莞鑫峰展柜廠,30年來我們廠只做類似于卡地亞珠寶這樣的奢侈品展柜和道具。
100多個(gè)國內(nèi)外品牌授權(quán)我們廠制作展柜和道具,雖然我們貴一點(diǎn),但是品質(zhì)堪比卡地亞。
既能做鐘表、珠寶、博物館等展柜,又能做陳列道具的工廠,這樣的工廠,在國內(nèi)沒有第二家。
我已經(jīng)用自己的姓名“章婭妮”注冊(cè)了展柜品牌,這代表了我此生不轉(zhuǎn)行。
做了不稱心的展柜,應(yīng)該來鑫峰廠試試。
手機(jī)/微信:17688026138
聯(lián)系人:章婭妮
地址:中國廣東省東莞市企石鎮(zhèn)永發(fā)工業(yè)區(qū)環(huán)企大道42號(hào)之一
I am Ms. Zhang Yani, from Dongguan Xinfeng Showcase Factory. For 30 years, our factory has only made luxury showcase and props similar to Cartier jewelry.
More than 100 domestic and foreign brands authorize our factory to make display cases and props, although we are a little more expensive, but the quality is comparable to Cartier.
Both can do watches, jewelry, museums and other display cases, but also can do display props factory, such a factory, there is no second in the country.
I have registered the showcase brand with my own name "Zhang Yani", which means that I will not change my career in this life.
Do not satisfactory display case, should come to Xinfeng factory to try.
Tel/wechat: 17688026138
Contact: Zhang Yani
Add: No. 42 Huanqi Road, Yongfa Industrial Zone, Qishi Town, Dongguan City, Guangdong Province,China
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