今天一整天都在外面學(xué)習(xí)財(cái)務(wù)課程，然后有兩個(gè)客戶要來工廠。

早上有一個(gè)東莞的客戶，他說要來，他說做一些不銹鋼柜，我說我今天人不在，工廠同事也有事情要忙，不負(fù)責(zé)業(yè)務(wù)這塊。

我跟他說，不著急這一天，明天再來，后來過了1小時(shí)他就說他找了供應(yīng)商了，不過來了。

我覺得還好沒來，做展柜工業(yè)品這么著急的，其實(shí)心里他應(yīng)該都有自己的答案了，就來我們這看了也是白看，我們工廠價(jià)格還高，許多對(duì)品質(zhì)沒有要求的客戶都不會(huì)制作。

然后下午呢，因?yàn)槲疫€在上財(cái)務(wù)課嘛，又有個(gè)客戶來，他是從廣州過來的，他是要做一個(gè)手表的維修嘛，那個(gè)手表店，這個(gè)客戶就很爽快，說我來你廠里看一下，他過來就一個(gè)小時(shí)。

我讓跟單的同事帶他看了一下工廠，主要他來也是看個(gè)心安，因?yàn)樗徽J(rèn)識(shí)我，也不知道到底我們是不是有實(shí)體的工廠在運(yùn)營。

大約20分鐘之后，他就給我轉(zhuǎn)了設(shè)計(jì)費(fèi)的全款，所以我說做業(yè)務(wù)也是看緣分的，有磁場的，看合適的人。全天下的業(yè)務(wù)一個(gè)人是做不完的，全球這么多客戶，不可能每個(gè)都跟你做生意，有些人是跟你有緣分，他覺得你廠OK，你人OK，那我就放心給你交個(gè)全款，讓你去設(shè)計(jì)，讓你去制作，這可真是天使客戶啊。

但是有些客戶呢，他不信任你，他在微信上跟你聊N遍，也不會(huì)下單。

我是個(gè)廠二代，現(xiàn)在年輕人都有一點(diǎn)個(gè)性，我也挑客戶，做就做嘛，不做就不做，我們工廠那么多客戶，也做過大一點(diǎn)的訂單，一個(gè)上市公司客戶一次性下五百萬人民幣的道具訂單，他們都不磨嘰，他們都能付預(yù)付80%的定金給我們。

我就覺得有時(shí)候，有些客戶真的不信任你就不要去強(qiáng)求了，做好自己該做的，該有的會(huì)有，該來的會(huì)來。我服務(wù)好信任我的這一撮客戶就可以了。

上午一個(gè)客戶，不做就不做，他找了別人家便宜的廠做，下午一個(gè)客戶一來就馬上全款交費(fèi)，所以我現(xiàn)在也是選擇一些跟自己比較契合的客戶去做，他也愿意相信我們，然后想把產(chǎn)品做好的，愿意相信我們工廠的，我們肯定也是會(huì)竭盡全力去幫他完成，因?yàn)樾湃问窍嗷サ?，而且這年代最貴的就是信任。

I spent the entire day outdoors attending a financial course, and I had two clients scheduled to visit the factory.

In the morning, a client from Dongguan informed me that he would be coming to discuss stainless steel cabinets. I explained that I wouldn't be present at the factory as I was attending my course, and also mentioned that my colleagues were busy with other tasks and not directly involved in sales. I suggested to him that there was no need to rush, and he could come the following day instead. An hour later, he informed me that he had found another supplier and would not be visiting us after all.

In retrospect, it was probably for the best that he didn't come. Clients who are overly hasty about industrial products like display cabinets often already have their minds made up; visiting our facility would likely have been an exercise in futility since our prices are higher and we cater more to those who prioritize quality over price.

In the afternoon, while I was still attending my financial course, another client arrived. This one was from Guangzhou and wanted to commission repairs for a watch shop. This client was prompt and decisive, expressing his intent to visit our factory right away. He reached the factory within an hour. Given that this was our first interaction, I arranged for a colleague in charge of order processing to give him a tour of the facility. His main objective seemed to be reassurance—he wanted to verify that we indeed operated a physical factory.

After approximately 20 minutes, he transferred the full design fee to our account. Doing business, I've learned, is often about chemistry and compatibility. Not every potential client will choose to work with you, given the vast global market. Some individuals are simply meant to collaborate with you; they feel comfortable with your company and with you personally, which gives them the confidence to make a full payment upfront for your services. Such clients can truly be considered a blessing.

However, some prospects may never place an order despite extensive communication through WeChat or other platforms.

As a second-generation factory owner, I've developed a certain level of selectivity. If a deal feels right, I pursue it; if it doesn't, I let it go. Our factory has a substantial client base, including larger orders from reputable companies. For instance, we once received a five million RMB order for store fixtures from a listed company. They were decisive and paid an 80% deposit without hesitation.

From these experiences, I've concluded that it's futile to force relationships with clients who lack trust in us. It's essential to focus on delivering excellent service to those who do trust us. The rapport between a client and a supplier is reciprocal, and in today's world, trust is priceless. This morning's client, who opted for a cheaper alternative, and this afternoon's client, who promptly paid in full, exemplify the varying dynamics of client relationships. I now choose to work primarily with clients who share our values and are committed to producing high-quality products, knowing that they believe in our factory's capabilities. Trust, after all, is the most valuable currency in any transaction.

我是展柜大小姐章婭妮，來自東莞鑫峰展柜廠，30年來我們廠只做類似于卡地亞珠寶這樣的奢侈品展柜和道具。

100多個(gè)國內(nèi)外品牌授權(quán)我們廠制作展柜和道具，雖然我們貴一點(diǎn)，但是品質(zhì)堪比卡地亞。

既能做鐘表、珠寶、博物館等展柜，又能做陳列道具的工廠，這樣的工廠，在國內(nèi)沒有第二家。

我已經(jīng)用自己的姓名“章婭妮”注冊了展柜品牌，這代表了我此生不轉(zhuǎn)行。

做了不稱心的展柜，應(yīng)該來鑫峰廠試試。

手機(jī)/微信：17688026138

聯(lián)系人：章婭妮

地址：中國廣東省東莞市企石鎮(zhèn)永發(fā)工業(yè)區(qū)環(huán)企大道42號(hào)之一

I am Ms. Zhang Yani, from Dongguan Xinfeng Showcase Factory. For 30 years, our factory has only made luxury showcase and props similar to Cartier jewelry.

More than 100 domestic and foreign brands authorize our factory to make display cases and props, although we are a little more expensive, but the quality is comparable to Cartier.

Both can do watches, jewelry, museums and other display cases, but also can do display props factory, such a factory, there is no second in the country.

I have registered the showcase brand with my own name "Zhang Yani", which means that I will not change my career in this life.

Do not satisfactory display case, should come to Xinfeng factory to try.

Tel/wechat: 17688026138

Contact: Zhang Yani

Add: No. 42 Huanqi Road, Yongfa Industrial Zone, Qishi Town, Dongguan City, Guangdong Province，China.