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【330大小姐說展柜】下單后不歡迎客戶來廠,為什么?

許多人看到這個標題,第一反應“一個工廠,還這么神氣這么拽了”


其實真不是拽,讓我來講講其中門道。


一般在一位新客戶找到我之前,留了聯(lián)系方式之后,只要有合作的可能,我都會邀請來工廠坐坐,看一看。很多人不邀請客戶來看廠,我猜想是2個原因:


1. 他沒有工廠,但是欺騙客戶說有工廠,人家一來看廠,心里就發(fā)慌。

2. 工廠是有,但是很小,只能說是作坊,完全承擔不起訂單的加工能力,怕丟失訂單,只能千方百計不讓客戶來,怕露餡了。


我在客戶詢價、合作之前,一定會邀請來工廠看一看,看了之后我們再談,外地的好多都打飛滴過來??蛻粼敢馍祥T的,那他們的訂單和制作需求一定是真實的,這年頭,哪怕開車一個小時,都是誠意,如果不是要做展柜,不會大熱天到工廠來。


到工廠來看過之后,客戶更能清楚我們工廠的實力和制造質量,包括規(guī)模、人員配比,他也會對我對工廠更加放心。這時候再坐下來談合作項目,就不再是之前冷冰冰的態(tài)度了,好歹我們也有了個初步的信任和尊重。


這樣也能節(jié)約我們彼此的時間,我們做的是不是他需要的,他想要的,是不是我們工廠可以提供?


所以,下單之前,有條件的話,一定要來工廠一趟。


但是下單之后,我就不太歡迎客戶來廠,一個經常過來,也顯示了對你的不信任,二是耽誤整體進度。


客戶一來吧,你總要接待吧,那有些人說,我看一眼就走,不用管我。這是萬萬不可能的,來之前我們就要溝通幾點來幾點到,要跟門衛(wèi)室提前打好招呼,還要跟車間主管打好招呼,如果我自己不在,還要跟我們的辦公室的同事交待好,帶客戶去看貨。一套流程下來,已經是好多時間了。


下單之后,我有一套標準的SOP作業(yè)流程,客戶預付80%定金—— 圖紙簽字——材料確認簽字——跟單下單到車間生產——生產單簽字審核——各部門收到生產單和圖紙按時間制作——每周六下午之前拍視頻和照片給客戶匯報進度——告知出貨時間——驗貨——收款——出貨。


就是按照這個流程走,現(xiàn)在都是互聯(lián)網(wǎng)智能、5G時代,通過網(wǎng)絡,可以讓我們的工作更加高效,客戶的時間遠比來看貨更加寶貴,而且每周1次的反饋足以讓客戶了解進度,專人專事,有問題及時反饋。


這就是為什么我不建議客戶下單之后還一直跑工廠的原因。


做了不稱心的展柜,應該來鑫峰廠看看。


Many people, upon seeing this title, might initially think, "A factory acting so high and mighty?"


In reality, it's not about being arrogant at all; let me explain the rationale behind it.


Generally, after a new client contacts us and leaves their contact information, if there's potential for cooperation, I will always invite them to visit our factory. Some people do not invite clients to visit their factory, and I speculate there are two reasons for this:


1. They don't have a factory but claim they do to deceive customers. Once a client visits, they get anxious.

2. They may have a factory, but it's very small, barely more than a workshop, with insufficient capacity to handle orders. They fear losing business and thus try hard to prevent clients from visiting, fearing exposure.


Before quoting or entering into cooperation with a client, I always invite them to come and see our factory. After a visit, we can discuss further. Many out-of-town clients even fly over. Clients willing to make the trip are likely to have genuine orders and production needs; in today's world, driving an hour shows sincerity, and they wouldn't brave the heat of summer to visit a factory unless they were serious about getting display cabinets made.


After visiting the factory, clients gain a clearer understanding of our capabilities and manufacturing quality, including our scale and personnel allocation. This builds trust and respect between us. At this point, when we sit down to discuss the project, the atmosphere is warmer and more cooperative.


This approach also saves time for both parties, allowing us to confirm whether what we offer meets their needs and whether our factory can provide what they require.


Therefore, if possible, it's best to visit the factory before placing an order.


However, once an order is placed, I'm less welcoming of frequent visits by clients. Frequent visits suggest a lack of trust and can delay overall progress.


When a client comes to the factory, you naturally need to receive them. Some say they'll just take a quick look around without needing attention, but that's impossible. We need to coordinate their arrival time, inform the security guard, communicate with the workshop supervisor, and brief colleagues in the office to show the client around if I'm unavailable. This whole process takes considerable time.


Once an order is placed, we follow a standard operating procedure (SOP): the client pays an 80% deposit — signs off on the drawings — confirms materials — places the order with the workshop for production — reviews and signs the production order — each department receives the production order and drawings and follows the schedule for fabrication — provides weekly updates via video and photos every Saturday afternoon — informs the shipping date — conducts inspections — collects payment — ships the goods.


With this process, leveraging the efficiency of the internet and 5G technology, we can work more efficiently. The client's time is precious, and a weekly update is sufficient to keep them informed of progress. Specialized tasks are assigned to dedicated personnel, and any issues can be addressed promptly.


This is why I don't recommend clients making repeated visits to the factory after placing an order.


我是展柜大小姐章婭妮,來自東莞鑫峰展柜廠,30年來我們廠只做類似于卡地亞珠寶這樣的奢侈品展柜和道具。


100多個國內外品牌授權我們廠制作展柜和道具,雖然我們貴一點,但是品質堪比卡地亞。


既能做鐘表、珠寶、博物館等展柜,又能做陳列道具的工廠,這樣的工廠,在國內沒有第二家。


我已經用自己的姓名“章婭妮”注冊了展柜品牌,這代表了我此生不轉行。


做了不稱心的展柜,應該來鑫峰廠試試。


手機/微信:17688026138


聯(lián)系人:章婭妮


地址:中國廣東省東莞市企石鎮(zhèn)永發(fā)工業(yè)區(qū)環(huán)企大道42號之一


I am Ms. Zhang Yani, from Dongguan Xinfeng Showcase Factory. For 30 years, our factory has only made luxury showcase and props similar to Cartier jewelry.


More than 100 domestic and foreign brands authorize our factory to make display cases and props, although we are a little more expensive, but the quality is comparable to Cartier.


Both can do watches, jewelry, museums and other display cases, but also can do display props factory, such a factory, there is no second in the country.


I have registered the showcase brand with my own name "Zhang Yani", which means that I will not change my career in this life.


Do not satisfactory display case, should come to Xinfeng factory to try.


Tel/wechat: 17688026138


Contact: Zhang Yani


Add: No. 42 Huanqi Road, Yongfa Industrial Zone, Qishi Town, Dongguan City, Guangdong ProvinceChina.

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